Chelsea Ramm has been kind enough to include me in her video series for companies launching new products.
The “Optimize Your Launch” series is a set of interviews with industry experts to help companies bring their products to market quickly, maintain quality, and create loyal satisfied customers.
Take a moment and check out my session with Chelsea here (or in the player below). I shared my thoughts on the key factors in creating a highly reliable product, including why a good reliability culture is key to success.
The full series can be viewed here if you would like to see the full catalogue of contributors and topics. There is a free gift at her series site on my page. A downloadable pdf copy of my book “How Reliable is Your Product? 50 Ways to Improve Product Reliability.”