The challenges of keeping reliability at the resource and schedule negotiating table mid-program can be greatly helped by a solid effort to connect it to the business case when the product program is created.
It’s the ambiguity of how reliability makes the company money that makes the case in live negotiation so difficult. Everyone knows that reliability affects sales, marketing, warranty expense, future development. But how do you compare that to the urgency of time to market or cost point? If you, as the reliability representative, can point to a specific quantitative connection made to the business case for the product you have one.